Top 7 Most Expensive Domain Names

A good friend of this site invited us to make a post about this topic. It seems that sex.com have entered, last month, the Guinness Book of Records for being the most expensive domain name already sold, at $13 million. But after doing some research about this topic, we found that this is not the highest price already paid for a domain name…

1. Insure.com

Price: $16 million

Year: 2009

Domain name bought by QuinStreet, making it possibly the largest ever sale of a domain name, usurping sex.com. It was originally acquired by Insure.com for $1.6 million in December 2001. The website provides life, car and health insurance quotes among others.

2. Sex.com

Price: $13 million

Year: 2010

The name was first registered in 1994 when the Internet was in its infancy by Match.com founder Gary Kremen. Two years later, he lost ownership of the domain to conman Stephen Cohen, who fraudulently obtained the name by forging a letter to Network Solutions, the registrar, in which he claimed Kremen’s company no longer wanted it.

The registrar believed Cohen and transferred ownership to him without consulting Kremen. Following a lengthy legal battle, a California court sided with Kremen and ordered Cohen to pay $65 million in damages in 2001, and transfer the name back to Kremen. That amount increased to $82 million after Cohen fled to Tijuana, Mexico, where he was arrested four years later.

Kremen eventually sold the sex.com domain to Escom LLC in 2006 for $11.5 million, but the company was forced to put the name up for auction in June 2010 when it went bankrupt.

The high bidder was Clover Holdings, a company reportedly registered in the Caribbean island of St. Vincent. The sale was finalized in November 2010.

3. Fund.com

Price: $9.99 million

Year: 2008

Publicly traded Internet company that operates in the financial services. Provides information on investment fund options, gives expert opinion and lets users build portfolios. There is some dispute as to whether Fund.com or sex.com holds the record for the highest price web domain.

4. Porn.com

Price: $9.5 million

Year: 2007

Pretty self-explanatory.

5. Business.com (tie)

Price: $7.5 million

Year: 1999

Business search engine and web directory founded in 1999 by Jake Winebaum, a previous chairman of the Walt Disney Internet Group, and Sky Dayton, founder of Earthlink. In July 2007 business.com, the company, was sold to Yellow Pages publisher RH Donnelly for $345 million.

5. Diamond.com (tie)

Price: $7.5 million

Year: 2006

Not to be confused with the car insurance company, Diamond.com quite simply sells diamond jewelry. Bought by online jewelry retailer ice.com.

7. Beer.com

Price: $7 million

Year: 2004

A search engine for beer, beer brewing, tasting, beer news, history of beer and drinking games.

Source: Telegraph.co.uk, thestar.com, techcrunch.com, most-expensive.net,

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